FOR IMMEDIATE RELEASE
March
16, 2018
Contact:
Amanda Leslie Livingston
Marketing Manager
Abingdon
Convention & Visitors Bureau
335 Cummings Street, Abingdon VA 24210
(276) 676-2282
The Award-Winning
Virginia Creeper Fest returns Saturday April 28 in Abingdon
Abingdon, VA – The Virginia Creeper Fest is a free,
family-friendly event celebrating all things outdoors, and now, in its second
year, it can add “award-winning” to that list of adjectives. At the
recent American Advertising Federation Awards, SWVA Chapter, Virginia Creeper
Fest took home a Gold Award for the Virginia Creeper Fest advertising campaign,
as well as the People’s Choice and overall Best in Show. The festival
returns Saturday April 28th to downtown Abingdon.
Virginia Creeper Fest celebrates the creation of the
famous Virginia Creeper Trail, and highlights the multitude of outdoor
recreation opportunities along the trail. The festival includes hands-on
activities and demos for all ages, live music, food trucks, and information
about how to get outside and enjoy the Creeper Trail.
Virginia Creeper Fest received the Gold designation at
the 2018 AAF SWVA American Advertising Awards Gala, held February 24, 2018 at
K-VA-T Corporate Support Center in Abingdon. The advertising campaign,
including posters, ads, merchandise and website, were also awarded the People’s
Choice Award and Best in Show. The American Advertising Awards, formerly the
ADDYs, is the advertising industry’s largest and most representative
competition, attracting over 40,000 entries every year in local AAF Club (Ad Club)
competitions. The mission of the American Advertising Awards competition is to
recognize and reward the creative spirit of excellence in the art of
advertising.
Virginia Creeper Fest returns for a second year
Saturday April 28, from 10:30am to 5:00pm. With activities like a climbing
wall, hammock hangouts, disc dog exhibitions, and field games for the kids,
tree identification along the trail and scavenger hunts, there will be plenty
to keep the hard-core outdoor enthusiasts and novice nature lovers busy all
day. There will be also be live music, food trucks and local outfitters
throughout the day, as well as raffle giveaways.
The festival takes place in Abingdon, at the
intersection of Green Spring Road and A Streets, near the trailhead.
Additional activities, like nature walks and bike rides, will take place on the
trail itself. A full schedule and festival guide will be available on www.vacreeperfest.com
beginning April 1st.
One of the earliest rails-to-trails
success stories, the Creeper Trail is now a major economic engine for Southwest
Virginia, drawing over 200 thousand visitors annually.
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